{"id":44591,"date":"2022-06-01T21:01:21","date_gmt":"2022-06-01T19:01:21","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/hylands-naturals-ceo-will-righeimer-leads-vms-launch-with-new-organic-and-vegan-gummy-supplements\/"},"modified":"2022-06-01T21:01:21","modified_gmt":"2022-06-01T19:01:21","slug":"hylands-naturals-ceo-will-righeimer-leads-vms-launch-with-new-organic-and-vegan-gummy-supplements","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/hylands-naturals-ceo-will-righeimer-leads-vms-launch-with-new-organic-and-vegan-gummy-supplements\/","title":{"rendered":"Hyland\u2019s Naturals CEO, Will Righeimer, Leads VMS Launch with New Organic and Vegan Gummy Supplements"},"content":{"rendered":"
\n

\nNew Line of Preventative Health Supplements Marks Hyland\u2019s Naturals Global VMS Expansion <\/i>\n<\/p>\n

<\/a>
<\/a><\/p>\n

LOS ANGELES–(BUSINESS WIRE)–Hyland\u2019s Naturals<\/a>, a leading consumer health company, today unveiled its lineup of new premium gummies in the vitamins, minerals, and supplements (VMS) category. Consisting of four new preventative health supplements, Hyland\u2019s Naturals organic and vegan gummies for adults and children harness nature\u2019s best ingredients and are formulated to target specific health goals, ranging from immune support and stress relief to digestive health. The products are launching in over 15,000 retail locations, six countries, and all major e-commerce sites this quarter.\n<\/p>\n

\n\u201cHyland\u2019s Naturals has been a trusted wellness brand with families for more than a century, and we\u2019re thrilled to now offer customers our high-quality gummy supplements for preventative health,\u201d said Will Righeimer, CEO of Hyland\u2019s Naturals. \u201cNot only do our gummy supplements taste delicious, but they are also manufactured in the USA to ensure the highest level of safety and quality for our consumers.\u201d\n<\/p>\n

\nSince Righeimer joined the company in March 2021, he has led a shared journey to provide Hyland\u2019s Naturals customers and retailers the category leadership and product innovation they have wanted from the Hyland\u2019s Naturals brand, while continuing to surge ahead of the competition to capture #1, #2 and #3 brand category leadership positions. Righeimer previously served as President and Global GM at Mars, Inc., overseeing the global health and wellness division.\n<\/p>\n

\nRigheimer is currently overseeing a comprehensive brand refresh, along with Annie Chen, Hyland\u2019s Naturals\u2019 Chief Marketing Officer. \u201cAnnie and her team have incredible thought leadership and alignment with our brand purpose. Their recent rebranding honors the Hyland\u2019s Naturals iconic history while also giving it a more modern look and feel based on insights from the brand\u2019s core consumers and retailers,\u201d Righeimer said.\n<\/p>\n

\nThe entrance into VMS with Hyland\u2019s Naturals gummies marks the first of many exciting product launches under the new Hyland\u2019s Naturals brand. As part of the company\u2019s product innovation strategy, Hyland\u2019s Naturals will be introducing over 20 new dietary supplements and topical skincare products in the next year, primarily in the pediatric, general wellness and women\u2019s health categories.\n<\/p>\n

\nAs part of its brand promise, Hyland\u2019s Natural\u2019s products always strive to be as natural as possible, using clean ingredients and avoiding synthetic or artificial additives. The new Hyland\u2019s Naturals gummies fulfill this brand promise and are vegan, pectin-based, free of the top nine major allergens, gluten free, and contain no artificial colors, flavors, or sweeteners. Further, the Hyland\u2019s Naturals brand specializes primarily in organic formulas that are made with pure and quality ingredients. All the company\u2019s products are made in the USA in NSF certified and cGMP facilities and tested with third party labs to ensure safety and quality.\n<\/p>\n

\nHyland\u2019s Naturals Organic Elderberry Plus<\/a>
<\/b><\/span>Delivers daily immune support with organic Black Elderberry, Vitamin C and Zinc.\n<\/p>\n

\nHyland\u2019s Naturals<\/a><\/b><\/span> <\/span>Kids Organic Elderberry Plus<\/span><\/b><\/a>
<\/span><\/b>Delivers daily immune support with organic Black Elderberry, Vitamin C and Zinc.\n<\/p>\n

\nHyland\u2019s Naturals Organic Apple Cider Vinegar Blast<\/a>
<\/b><\/span>Supports digestive health with the power of antioxidants from apple cider vinegar, within a great-tasting gummy.\n<\/p>\n

\nHyland\u2019s Naturals Stress Busters<\/a>
<\/b><\/span>Crafted with L-Theanine, Lemon Balm and Chamomile to provide a non-drowsy solution to help quiet the mind for ample relaxation or focus.\n<\/p>\n

\nConsumers are invited to follow along and join the brand conversation on Instagram at @HylandsNaturals<\/a>. For more information on these products please visit www.hylands.com<\/a>.\n<\/p>\n

\nAbout Hyland\u2019s Naturals\u00ae<\/sup><\/b>\n<\/p>\n

\nHyland\u2019s Naturals is a leading consumer health company with more than a century of history making high quality products to help people live healthier and happier lives. With a trusted brand, rich history, and highly engaged associates, we proudly lead several consumer categories across children\u2019s and adult\u2019s health with over 75% of our sales from product lines that hold #1 or #2 market share in their categories. Our new state-of-the-art, FDA-regulated and cGMP compliant facility produces millions of the world\u2019s best-loved products each month that are sold in more than 15 countries and can be found in every major retailer in the United States. At the core of the Hyland\u2019s Naturals business is our mission to create natural wellness products that empower people and pets to live healthier and happier lives. We operate each day based on our five core values of Quality, Integrity, Passion, Innovation and Accountability which is brought to life every day through our dedicated employees. Hyland\u2019s Naturals is headquartered in Los Angeles, CA. For more information about us, please visit www.hylands.com<\/a>.\n<\/p>\n

Contacts<\/b> <\/p>\n

\nMary Borneman, Corporate Communications and Public Affairs
\n
Hyland\u2019s Naturals
\n
MBorneman@hylands.com<\/a>\n<\/p>\n

\nAllison Ready
\n
Lippe Taylor
\n
AReady@lippetaylor.com<\/a>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

New Line of Preventative Health Supplements Marks Hyland\u2019s Naturals Global VMS Expansion LOS ANGELES–(BUSINESS WIRE)–Hyland\u2019s Naturals, a leading consumer health company, today unveiled its lineup of new premium gummies in the vitamins, minerals, and supplements (VMS) category. Consisting of four new preventative health supplements, Hyland\u2019s Naturals organic and vegan gummies for adults and children harness … [Read more…]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-44591","6":"format-standard","7":"category-industry"},"yoast_head":"\nHyland\u2019s Naturals CEO, Will Righeimer, Leads VMS Launch with New Organic and Vegan Gummy Supplements - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/hylands-naturals-ceo-will-righeimer-leads-vms-launch-with-new-organic-and-vegan-gummy-supplements\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hyland\u2019s Naturals CEO, Will Righeimer, Leads VMS Launch with New Organic and Vegan Gummy Supplements - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"New Line of Preventative Health Supplements Marks Hyland\u2019s Naturals Global VMS Expansion LOS ANGELES–(BUSINESS WIRE)–Hyland\u2019s Naturals, a leading consumer health company, today unveiled its lineup of new premium gummies in the vitamins, minerals, and supplements (VMS) category. 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