{"id":44801,"date":"2022-06-07T17:01:24","date_gmt":"2022-06-07T15:01:24","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/integrity-solutions-names-healthcare-sales-and-leadership-expert-john-crowder-vice-president-of-healthcare-training-practice\/"},"modified":"2022-06-07T17:01:24","modified_gmt":"2022-06-07T15:01:24","slug":"integrity-solutions-names-healthcare-sales-and-leadership-expert-john-crowder-vice-president-of-healthcare-training-practice","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/integrity-solutions-names-healthcare-sales-and-leadership-expert-john-crowder-vice-president-of-healthcare-training-practice\/","title":{"rendered":"Integrity Solutions Names Healthcare Sales and Leadership Expert John Crowder Vice President of Healthcare Training Practice"},"content":{"rendered":"<div>\n<p>NASHVILLE, Tenn.&#8211;(BUSINESS WIRE)&#8211;Sales performance, training and coaching innovator Integrity Solutions has named healthcare sales and leadership expert John Crowder as vice president of the company\u2019s healthcare practice.\n<\/p>\n<p><a href=\"https:\/\/mms.businesswire.com\/media\/20220607005354\/en\/1477938\/5\/Crowder%2C_John-3597-Edit.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220607005354\/en\/1477938\/21\/Crowder%2C_John-3597-Edit.jpg\"><\/a><br \/><a href=\"https:\/\/mms.businesswire.com\/media\/20220607005354\/en\/1326727\/5\/Integrity_Logo_Cropped_LtBlue.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220607005354\/en\/1326727\/21\/Integrity_Logo_Cropped_LtBlue.jpg\"><\/a><\/p>\n<p>\nCrowder has worked in and led sales teams in medical device and pharmaceutical organizations for more than 25 years, with experience spanning startups to Fortune 500 companies. He has spent a significant part of his career in key account development, sales and leadership development, and marketing.\n<\/p>\n<p>\n\u201cThe past few years have put extraordinary pressure on the entire healthcare community, and John understands firsthand the unique challenges and opportunities of leading and selling in this complex environment,\u201d says Bruce Wedderburn, Chief Sales Officer for Integrity Solutions. \u201cToday\u2019s healthcare organizations need to make sure their sales and customer service teams are fully engaged and equipped with the skills and the will to create more value for patients, providers and diverse stakeholders in order to deliver on the business\u2019s growth plans.\u201d\n<\/p>\n<p>\nA widely recognized leader in sales performance, training and coaching, Integrity Solutions has 30 years of <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.integritysolutions.com%2Findustry-expertise%2Fhealthcare%2F&amp;esheet=52741467&amp;newsitemid=20220607005354&amp;lan=en-US&amp;anchor=experience+in+the+healthcare+field&amp;index=1&amp;md5=5232ca273131567fff0ea570b13f9078\" rel=\"nofollow noopener\" shape=\"rect\">experience in the healthcare field<\/a> developing patient-centered sales, service and coaching cultures. Integrity Solutions has worked across the healthcare sector, including with insurers, suppliers and providers in medical device, diagnostics and pharmaceutical companies, as well as with hospital systems and clinics. The company is ranked among the top training firms for multiple years by both <i>Selling Power<\/i> and <i>Training Industry, Inc.<\/i>, one of only a handful of firms to be honored by both media outlets. In 2022, Integrity Solutions won two prestigious Stevie\u00ae Awards for Sales Training and Consulting, marking the fourth consecutive year the firm has won that honor. Integrity Solutions was also named the 2022 Business of the Year by ISA-The Association of Learning Providers.\n<\/p>\n<p>\n\u201cAs the healthcare industry continues to evolve, traditional sales training approaches have failed to keep up, producing generations of \u2018tellers\u2019 instead of valued, trusted partners,\u201d Crowder says. \u201cAt the same time, a number of barriers are making things even tougher on salespeople today. In the medical device field, for example, clinicians are playing a more dominant role in the decision-making process \u2014 and they hate to be \u2018sold to.\u2019 Additionally, access got worse with the onset of the pandemic, and it continues to be a major issue.\u201d\n<\/p>\n<p>\nPrior to his career in the medical space, Crowder spent six years as a Division-1 football coach, including a three-year stint at the United States Naval Academy, where he also served as a Commissioned Officer.\n<\/p>\n<p>\nOver the past five decades, Integrity Solutions has provided <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.integritysolutions.com%2Fprograms%2Fintegrity-selling-sales-training%2F&amp;esheet=52741467&amp;newsitemid=20220607005354&amp;lan=en-US&amp;anchor=sales+training&amp;index=2&amp;md5=2ded695057426d68283c3d62f2be5678\" rel=\"nofollow noopener\" shape=\"rect\">sales training<\/a> and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.integritysolutions.com%2Fprograms%2Fintegrity-coaching-training%2F&amp;esheet=52741467&amp;newsitemid=20220607005354&amp;lan=en-US&amp;anchor=coaching&amp;index=3&amp;md5=f30aea6604e625b39c84555dcc4d020e\" rel=\"nofollow noopener\" shape=\"rect\">coaching<\/a> solutions in 130 countries and across multiple industries, including healthcare, financial services, manufacturing, energy and utilities, agriculture and more. As performance experts, Integrity Solutions equips sales teams to rise up and lead by building trusted customer relationships grounded in integrity. The firm is the partner of choice for values-driven organizations and specializes in innovative sales, service and coaching training solutions that fuel performance, grow talent, lift up customers and elevate leaders.\n<\/p>\n<p>\nFor more information visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.integritysolutions.com%2F&amp;esheet=52741467&amp;newsitemid=20220607005354&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.integritysolutions.com%2F&amp;index=4&amp;md5=2e8b4cf5a94befa12cbb2c2de4b4f45d\" rel=\"nofollow noopener\" shape=\"rect\">https:\/\/www.integritysolutions.com\/<\/a>.\n<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\nWill Milano<br \/>\n<br \/><a target=\"_blank\" href=\"&#x6d;&#97;&#105;l&#x74;&#x6f;&#58;w&#x6d;&#x69;&#108;an&#x6f;&#64;&#105;n&#x74;&#x65;&#103;r&#x69;&#x74;&#121;&#115;o&#x6c;&#x75;&#116;i&#x6f;&#x6e;&#115;&#46;&#x63;&#x6f;&#109;\" rel=\"nofollow noopener\" shape=\"rect\">w&#109;&#105;&#x6c;&#x61;n&#111;&#64;&#x69;&#x6e;&#x74;e&#103;&#114;&#x69;&#x74;ys&#111;&#x6c;&#x75;&#x74;i&#111;&#110;&#x73;&#x2e;co&#109;<\/a><br \/>615.385.2246\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>NASHVILLE, Tenn.&#8211;(BUSINESS WIRE)&#8211;Sales performance, training and coaching innovator Integrity Solutions has named healthcare sales and leadership expert John Crowder as vice president of the company\u2019s healthcare practice. Crowder has worked in and led sales teams in medical device and pharmaceutical organizations for more than 25 years, with experience spanning startups to Fortune 500 companies. He &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/integrity-solutions-names-healthcare-sales-and-leadership-expert-john-crowder-vice-president-of-healthcare-training-practice\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-44801","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Integrity Solutions Names Healthcare Sales and Leadership Expert John Crowder Vice President of Healthcare Training Practice - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/integrity-solutions-names-healthcare-sales-and-leadership-expert-john-crowder-vice-president-of-healthcare-training-practice\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integrity Solutions Names Healthcare Sales and Leadership Expert John Crowder Vice President of Healthcare Training Practice - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"NASHVILLE, Tenn.&#8211;(BUSINESS WIRE)&#8211;Sales performance, training and coaching innovator Integrity Solutions has named healthcare sales and leadership expert John Crowder as vice president of the company\u2019s healthcare practice. Crowder has worked in and led sales teams in medical device and pharmaceutical organizations for more than 25 years, with experience spanning startups to Fortune 500 companies. He ... 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