{"id":45654,"date":"2022-06-29T18:01:53","date_gmt":"2022-06-29T16:01:53","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/alka-seltzer-launches-new-hangover-relief-product-in-a-musical-collaboration-with-t-pain\/"},"modified":"2022-06-29T18:01:53","modified_gmt":"2022-06-29T16:01:53","slug":"alka-seltzer-launches-new-hangover-relief-product-in-a-musical-collaboration-with-t-pain","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/alka-seltzer-launches-new-hangover-relief-product-in-a-musical-collaboration-with-t-pain\/","title":{"rendered":"Alka-Seltzer\u00ae Launches New Hangover Relief Product in a Musical Collaboration with T-Pain"},"content":{"rendered":"<div>\n<p class=\"bwalignc\">\n<i>Remixed Version of Iconic \u201cPlop Plop, Fizz Fizz\u201d Jingle Celebrates Product Providing Relief <\/i><i>for the Morning After <\/i>\n<\/p>\n<p>WHIPPANY, N.J.&#8211;(BUSINESS WIRE)&#8211;Oh, what a relief it is! Alka-Seltzer\u00ae, the Bayer brand known for its effervescent antacid and pain relief products, today announced a partnership with musician and producer T-Pain to launch its newest innovation, NEW Alka-Seltzer Hangover Relief. After a night with drinking, NEW Alka-Seltzer Hangover Relief provides fast relief from headaches, body aches and mental fatigue the morning after. To introduce the brand to a new set of younger consumers and keep everyone celebrating without fear of the next day, Alka-Seltzer released a remixed version of its iconic \u201cPlop Plop, Fizz Fizz\u201d jingle \u2013 mixed, produced and recorded by rapper, musician and cocktail enthusiast, T-Pain.\n<\/p>\n<p><a href=\"https:\/\/mms.businesswire.com\/media\/20220628005120\/en\/1497765\/5\/photo.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220628005120\/en\/1497765\/21\/photo.jpg\"><\/a><br \/><a href=\"https:\/\/mms.businesswire.com\/media\/20220628005120\/en\/1497764\/4\/logo.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20220628005120\/en\/1497764\/21\/logo.jpg\"><\/a><\/p>\n<p>\n\u201cMy music is inspired by my love of a good drink, and to say I\u2019m excited that there\u2019s a product that works to relieve my symptoms the next morning would be an understatement,\u201d said T-Pain. \u201cAnd what better way to celebrate than by writing a song about it? Everyone\u2019s had the original jingle stuck in their heads on replay before, but now remixed with fresh and modern sound, today\u2019s listeners will have a new anthem for the morning after.\u201d\n<\/p>\n<p>\nThe original Alka-Seltzer jingle was released in 1951 with its catchy tune and memorable tagline of \u201cplop, plop, fizz, fizz \u2013 oh, what a relief it is\u201d that soon became synonymous with the brand for years to come. T-Pain\u2019s new version of the jingle plays homage to the classic with a spin that, while making it more relevant to the times, still lets consumers know it\u2019s distinctly an Alka-Seltzer product. The jingle is available to stream on <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.alkaseltzer.com%2F&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=AlkaSeltzer.com&amp;index=1&amp;md5=64299405cbf44ea72a0a7d79199e9599\" rel=\"nofollow noopener\" shape=\"rect\">AlkaSeltzer.com<\/a>, and to celebrate, fans are invited to take part in a TikTok dance challenge, showing off their best moves to the remix alongside T-Pain.\n<\/p>\n<p>\n\u201cAlka-Seltzer is synonymous with providing fast relief and our latest innovation continues to deliver on that benefit for consumers. Our Hangover Relief product helps consumers pop back fast from their worst hangovers, and there is no one better equipped to help deliver that message than T-Pain,\u201d said David Ball, General Manager &amp; Vice President, Digestive Health, Bayer Consumer Health. \u201cWith this new product, we\u2019re taking the fear out of that dreaded morning-after-a-few-drinks feeling so that people can go enjoy themselves knowing we\u2019ve got their backs, while providing an entertaining way to engage with a younger audience through the reimagining of the iconic Alka-Seltzer jingle, \u201cplop plop, fizz fizz \u2013 oh, what a relief it is.\u201d\n<\/p>\n<p>\nNEW Alka-Seltzer Hangover Relief<span class=\"bwuline\"> <\/span>is available now at retailers nationwide including <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.target.com%2Fp%2Falka-seltzer-hangover-relief-effervescent-tablets-formulated-for-fast-relief-of-headaches-body-aches-and-mental-fatigue-20ct%2F-%2FA-84794723%3Fref%3Dtgt_adv_XS000000%26AFID%3Dgoogle_pla_df%26fndsrc%3Dtgtao%26DFA%3D71700000049427611%26CPNG%3DPLA_Health%252BShopping_Local%257CHealth_Ecomm_Essentials%26adgroup%3DSC_Health%26LID%3D700000001170770pgs%26LNM%3DPRODUCT_GROUP%26network%3Dg%26device%3Dc%26location%3D9004258%26targetid%3Dpla-553221420389%26ds_rl%3D1246978%26ds_rl%3D1248099%26gclid%3DCjwKCAjw7vuUBhBUEiwAEdu2pJ1yrPcGSvt5ZAwBw8Lo1juRSTKw0cbm3OyNJa-cmFgQ_vazkTsdcRoC0icQAvD_BwE%26gclsrc%3Daw.ds&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Target&amp;index=2&amp;md5=f45ee5d4d19b53ce7428bc4ecca2df08\" rel=\"nofollow noopener\" shape=\"rect\">Target<\/a>, <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cvs.com%2Fshop%2Falka-seltzer-hangover-relief-effervescent-tablets-formulated-for-fast-relief-of-headaches-body-aches-and-mental-fatigue-orange-fizz-20-ct-prodid-833342%3Fskuid%3D833342%26cgaa%3DQWxsb3dHb29nbGVUb0FjY2Vzc0NWU1BhZ2Vz%26cid%3Dps_pmg_pla%26gclid%3DCjwKCAjw7vuUBhBUEiwAEdu2pPLMbXNGlpa0UDy71SRC1lnOp9MvOgCG8hyTGQIWh3sjz7bVKlTlwhoCqHEQAvD_BwE%26gclsrc%3Daw.ds&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=CVS&amp;index=3&amp;md5=0847ed2b9e37210a88efd702c5bb5944\" rel=\"nofollow noopener\" shape=\"rect\">CVS<\/a>, <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.riteaid.com%2Fshop%2Falka-seltzer-hangover-relief-effervescent-tablets-20-ct%3Fgclid%3DCjwKCAjw7vuUBhBUEiwAEdu2pF2sijtO2gH3bfG9qtJeGtl4N_WOWVWsbbMATIZ3qC0Nj9XffeOmahoCDu0QAvD_BwE&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Rite+Aid&amp;index=4&amp;md5=e724e8eea04f484a801fe570060d242d\" rel=\"nofollow noopener\" shape=\"rect\">Rite Aid<\/a>, and more. To leave last night in the past with NEW Alka-Seltzer Hangover Relief, simply drop two of the convenient, easy-to-take \u201corange fizz\u201d flavored tablets in a glass of water for fast relief you can hear, see and feel working due to its combination of extra strength aspirin with caffeine. Use as directed.\n<\/p>\n<p>\nTo listen to the jingle remix, duet with T-Pain and see behind-the-scenes footage of the jingle remix, visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.alkaseltzer.com%2Foriginal%2Ft-pain-x-hangover-relief&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=AlkaSeltzer.com&amp;index=5&amp;md5=c13a98b0a468fb1f2de563df27fa516f\" rel=\"nofollow noopener\" shape=\"rect\">AlkaSeltzer.com<\/a> and follow along on the brand\u2019s <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Falkaseltzer_usa%2F%3Fhl%3Den&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Instagram&amp;index=6&amp;md5=4fe17b5c3dbea6e64f8f9ade1e806fb3\" rel=\"nofollow noopener\" shape=\"rect\">Instagram<\/a> and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40alkaseltzer_usa&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=TikTok&amp;index=7&amp;md5=206a80fdfb929ff391c15e24a6f9bbba\" rel=\"nofollow noopener\" shape=\"rect\">TikTok<\/a>.\n<\/p>\n<p>\n<b><span class=\"bwuline\">About Alka-Seltzer\u00ae<\/span><\/b>\n<\/p>\n<p>\nAlka-Seltzer\u00ae provides amazingly fast relief for when you need to skip to the good part with a broad range of products treating everything from heartburn to headaches and hangover.\n<\/p>\n<p>\nFor more information, please visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.alkaseltzer.com&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=www.alkaseltzer.com&amp;index=8&amp;md5=2ef8230b22bfc67b7846bec8ea3041c4\" rel=\"nofollow noopener\" shape=\"rect\">www.alkaseltzer.com<\/a>.\n<\/p>\n<p>\n<b><span class=\"bwuline\">About Bayer<\/span><\/b>\n<\/p>\n<p>\nBayer is a global enterprise with core competencies in the life science fields of health care and nutrition. Its products and services are designed to help people and the planet thrive by supporting efforts to master the major challenges presented by a growing and aging global population. Bayer is committed to drive sustainable development and generate a positive impact with its businesses. At the same time, the Group aims to increase its earning power and create value through innovation and growth. The Bayer brand stands for trust, reliability and quality throughout the world. In fiscal 2021, the Group employed around 100,000 people and had sales of 44.1 billion euros. R&amp;D expenses before special items amounted to 5.3 billion euros. For more information, go to <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.bayer.com%2Fen%2Fus%2Fbayer-united-states-of-america&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=www.bayer.us&amp;index=9&amp;md5=e9201f2b0e54fa8ed05a502d1146b7c4\" rel=\"nofollow noopener\" shape=\"rect\">www.bayer.us<\/a> or visit us on <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2FBayerUnitedStates%2F&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Facebook&amp;index=10&amp;md5=0228a1923bd39bcbfc0585204fe07672\" rel=\"nofollow noopener\" shape=\"rect\">Facebook<\/a>, <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2FBayerUS&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Twitter&amp;index=11&amp;md5=911bc243e0df260b19c499c1b9e44874\" rel=\"nofollow noopener\" shape=\"rect\">Twitter<\/a> and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fbayerus%2F&amp;esheet=52763211&amp;newsitemid=20220628005120&amp;lan=en-US&amp;anchor=Instagram&amp;index=12&amp;md5=360c3a14a9ff9918d769d938168eb042\" rel=\"nofollow noopener\" shape=\"rect\">Instagram<\/a>.\n<\/p>\n<p>\nBayer\u00ae and the Bayer Cross\u00ae are registered trademarks of Bayer.\n<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\n<b><i>Danielle K. Goonan<\/i><\/b><br \/><b>Senior Director, Strategic Communications, Brand PR, Social and Influencer<\/b><br \/>Mobile: +1.973.715.7299\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Remixed Version of Iconic \u201cPlop Plop, Fizz Fizz\u201d Jingle Celebrates Product Providing Relief for the Morning After WHIPPANY, N.J.&#8211;(BUSINESS WIRE)&#8211;Oh, what a relief it is! Alka-Seltzer\u00ae, the Bayer brand known for its effervescent antacid and pain relief products, today announced a partnership with musician and producer T-Pain to launch its newest innovation, NEW Alka-Seltzer Hangover &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/alka-seltzer-launches-new-hangover-relief-product-in-a-musical-collaboration-with-t-pain\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-45654","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alka-Seltzer\u00ae Launches New Hangover Relief Product in a Musical Collaboration with T-Pain - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/alka-seltzer-launches-new-hangover-relief-product-in-a-musical-collaboration-with-t-pain\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alka-Seltzer\u00ae Launches New Hangover Relief Product in a Musical Collaboration with T-Pain - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"Remixed Version of Iconic \u201cPlop Plop, Fizz Fizz\u201d Jingle Celebrates Product Providing Relief for the Morning After WHIPPANY, N.J.&#8211;(BUSINESS WIRE)&#8211;Oh, what a relief it is! Alka-Seltzer\u00ae, the Bayer brand known for its effervescent antacid and pain relief products, today announced a partnership with musician and producer T-Pain to launch its newest innovation, NEW Alka-Seltzer Hangover ... 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Alka-Seltzer\u00ae, the Bayer brand known for its effervescent antacid and pain relief products, today announced a partnership with musician and producer T-Pain to launch its newest innovation, NEW Alka-Seltzer Hangover ... 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