{"id":46525,"date":"2022-07-25T16:03:07","date_gmt":"2022-07-25T14:03:07","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/versant-health-names-rachel-pokay-head-of-brand-activation-and-market-enablement\/"},"modified":"2022-07-25T16:03:07","modified_gmt":"2022-07-25T14:03:07","slug":"versant-health-names-rachel-pokay-head-of-brand-activation-and-market-enablement","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/versant-health-names-rachel-pokay-head-of-brand-activation-and-market-enablement\/","title":{"rendered":"Versant Health Names Rachel Pokay Head of Brand Activation and Market Enablement"},"content":{"rendered":"
\n

\nRachel brings diverse Marketing Communications experience to Versant Health <\/b>\n<\/p>\n

<\/a><\/p>\n

BALTIMORE–(BUSINESS WIRE)–#avp<\/a>—Versant Health<\/a>, a leading national managed vision care company and wholly-owned subsidiary of MetLife, is proud to welcome Rachel Pokay as Assistant Vice President of Brand Activation and Market Enablement, effective July 25, 2022.\n<\/p>\n

\nRachel has over 15 years of marketing and communications experience, building broad and deep experience in the employee benefits, insurance, and financial services sector over the last decade. Most recently, Rachel was the Director of Sustainability Communications at MetLife, supporting MetLife\u2019s Chief Sustainability Officer, Chief Global Diversity, Equity and Inclusion Officer, and MetLife Foundation President & CEO. Prior to that, she held various marketing and communications roles of increasing responsibility during her 11-year tenure in MetLife\u2019s U.S. Group Benefits Business and former Retail Business.\n<\/p>\n

\n\u201cRachel\u2019s breadth and depth of experience, combined with her passion and enthusiasm for crafting and activating results-oriented communication strategies, will infuse our brand awareness and engagement efforts like never before,\u201d said Jennifer Wyeth, Vice President, Strategic Planning, Program Delivery and Marketing Communications. \u201cWe are excited to welcome Rachel to Versant Health as she will be a strong addition to our leadership team.\u201d\n<\/p>\n

\nRachel holds a Bachelor of Arts in Communications from Flagler College.\n<\/p>\n

\nAbout Versant Health<\/b>\n<\/p>\n

\nVersant Health, Inc., a wholly-owned subsidiary of MetLife, Inc., is one of the nation’s leading administrators of managed vision care companies serving more than 38 million client-members nationwide. Through our Davis Vision and Superior Vision independent provider networks, we help members access the wonders of sight through healthy eyes and vision. Administering vision and eye health solutions that range from access to routine vision benefits to medical management, Versant Health has unique visibility and scale across the total eye health value chain. As a result, our clients’ members enjoy a seamless experience with access to one of the broadest provider networks in the industry and an exclusive frame collection. Commercial groups, employer plans, and health plans that serve government-sponsored programs such as Medicaid and Medicare are among our valued customers.\n<\/p>\n

\nFor more information visit versanthealth.com<\/a>.\n<\/p>\n

Contacts<\/b> <\/p>\n

\nJennifer.wyeth@versanthealth.com<\/a>
630 270 7178
\n
Jennifer Wyeth
\n
Vice President | Strategic Planning, Program Delivery, and Marketing Communications\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Rachel brings diverse Marketing Communications experience to Versant Health BALTIMORE–(BUSINESS WIRE)–#avp—Versant Health, a leading national managed vision care company and wholly-owned subsidiary of MetLife, is proud to welcome Rachel Pokay as Assistant Vice President of Brand Activation and Market Enablement, effective July 25, 2022. Rachel has over 15 years of marketing and communications experience, building … [Read more…]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-46525","6":"format-standard","7":"category-industry"},"yoast_head":"\nVersant Health Names Rachel Pokay Head of Brand Activation and Market Enablement - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/versant-health-names-rachel-pokay-head-of-brand-activation-and-market-enablement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Versant Health Names Rachel Pokay Head of Brand Activation and Market Enablement - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"Rachel brings diverse Marketing Communications experience to Versant Health BALTIMORE–(BUSINESS WIRE)–#avp—Versant Health, a leading national managed vision care company and wholly-owned subsidiary of MetLife, is proud to welcome Rachel Pokay as Assistant Vice President of Brand Activation and Market Enablement, effective July 25, 2022. 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