{"id":47545,"date":"2022-08-22T22:01:49","date_gmt":"2022-08-22T20:01:49","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/ahf-launches-two-new-hiv-std-prevention-campaigns\/"},"modified":"2022-08-22T22:01:49","modified_gmt":"2022-08-22T20:01:49","slug":"ahf-launches-two-new-hiv-std-prevention-campaigns","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/ahf-launches-two-new-hiv-std-prevention-campaigns\/","title":{"rendered":"AHF Launches Two New HIV\/STD Prevention Campaigns"},"content":{"rendered":"<div>\n<p class=\"bwalignc\">\n<i>\u2018Ready To Play\u2019 and \u2018Just A Prick\u2019 <\/i><i><a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fdocs.google.com%2Fspreadsheets%2Fd%2F1ZfauUZJ3PiGWkpwNy3e-4I_3zE5vMJ-W_-SRPbWxQow%2Fedit%23gid%3D0&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=Billboard+placements&amp;index=1&amp;md5=9014953818b22a34c0fe6e0158574550\" rel=\"nofollow noopener\" shape=\"rect\">Billboard placements<\/a><\/i><i> <\/i><i>began the week of August 1<sup>st<\/sup> starting in Los Angeles and will continue to be placed nationwide through the end of August in the 17 states AHF services are located<\/i>\n<\/p>\n<p class=\"bwalignc\">\n<i>Prevention campaigns come at a time when STD infection rates continue to increase while HIV infection rates continue to decline<\/i>\n<\/p>\n<p>LOS ANGELES&#8211;(BUSINESS WIRE)&#8211;As the world continues to return to its new normal, one thing is evident; STDs continued to rise. The CDC indicates a growing number of new cases, and these statistics don\u2019t seem to be slowing anytime soon. To address this, AIDS Healthcare Foundation has launched a new advocacy and awareness campaign <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.aidshealth.org%2Fwp-content%2Fuploads%2F2022%2F07%2FReady-to-Play_web-header_1500x500.jpg&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=%26%238220%3BReady+To+Play.%26%238221%3B&amp;index=2&amp;md5=41b02bb2ffbb1355ec14759a4fcc24b7\" rel=\"nofollow noopener\" shape=\"rect\">\u201cReady To Play.\u201d <\/a>The intent is to remind the public of the urgent need for individuals to protect themselves. The new 2020 CDC report provides profound insight to STD trends in the US and the effects of COVID 19.\n<\/p>\n<p>\nIn 2020, more than 2.4 million cases of chlamydia, gonorrhea, and syphilis were reported, and were the most common STDs found. According to the CDC, the 2020 surveillance report demonstrates that even during a pandemic STDs remain a significant public health concern. Undoubtedly, STDs have the potential to lead to serious health consequences, especially if untreated. In some cases, it can increase one\u2019s risk of contracting HIV.\n<\/p>\n<p>\nAHF has been promoting sexual health and STD screenings through its innovative public awareness and billboard campaigns for the past several years in response to the overall skyrocketing rates of STDs nationwide, particularly among young people and men-who-have-sex-with-men.\n<\/p>\n<p>\nPast AHF billboard campaigns addressing STDs include \u2018<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.aidshealth.org%2Fwp-content%2Fuploads%2F2018%2F05%2Fgonnorhea-warning-14-x-48-final.pdf&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=Gonorrhea+Alert%26%238217%3B&amp;index=3&amp;md5=1d965b1e3b2257260b7d341ecd55a91c\" rel=\"nofollow noopener\" shape=\"rect\">Gonorrhea Alert\u2019<\/a>, launched in June of 2018 which was a nationwide effort to educate the public about a drug-resistant strain of the STD. The \u201cGonorrhea Alert\u201d billboard campaign was a follow up and parallels AHF\u2019s syphilis prevention and treatment billboard campaigns that have included \u201c<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.aidshealth.org%2Fnew-ahf-billboards-warn-syphilis-serious%2F&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=Syphilis+is+Serious&amp;index=4&amp;md5=b1569bdee3e2f9d50d634ca6ceca8d15\" rel=\"nofollow noopener\" shape=\"rect\">Syphilis is Serious<\/a>\u201d billboards which launched January of 2019 and the \u201cSyphilis Explosion\u201d outdoor advertising campaign which first starting running in 2014. That campaign was followed by AHF\u2019s \u201cSyphilis Tsunami\u201d campaign which ran in Los Angeles in 2016.\n<\/p>\n<p>\nAHF\u2019s second campaign <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.aidshealth.org%2Fwp-content%2Fuploads%2F2022%2F07%2FScreen-Shot-2022-07-21-at-7.44.25-AM.png&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=%26%238220%3BJust+A+Prick%26%238221%3B&amp;index=5&amp;md5=39ca70282b06644400e4a02d418cc0a7\" rel=\"nofollow noopener\" shape=\"rect\">\u201cJust A Prick\u201d<\/a> encourages the public to know your status and get tested. Although HIV infection rates have been declining since 2015, there are still currently over 1.2 million people living with HIV in the US and 13% of those individuals do not know of their positive status. \u201cJust A Prick\u201d sends the message that HIV prevention is quick and easily accessible. One prick and you get your results in 60 seconds.\n<\/p>\n<p>\nTo find locations for free STD\/HIV screening, visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.freestdcheck.org&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=www.freestdcheck.org&amp;index=6&amp;md5=3d043ce2a77699f388c3ac42215743e6\" rel=\"nofollow noopener\" shape=\"rect\">www.freestdcheck.org<\/a>\n<\/p>\n<p>\nTo find locations for expert HIV care, visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fhivcare.org%2F&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=www.hivcare.org&amp;index=7&amp;md5=720fa6a7894e3a0cea8f6e615103f0a2\" rel=\"nofollow noopener\" shape=\"rect\">www.hivcare.org<\/a>\n<\/p>\n<p>\n<b>AIDS Healthcare Foundation (AHF)<\/b>, the largest global AIDS organization, currently provides medical care and\/or services to over 1.6 million people in 45 countries worldwide in the US, Africa, Latin America\/Caribbean, the Asia\/Pacific Region and Eastern Europe. To learn more about AHF, please visit our website: <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.aidshealth.org&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=www.aidshealth.org&amp;index=8&amp;md5=5e7098cdca0ec3b58ddf2a2f69c165ad\" rel=\"nofollow noopener\" shape=\"rect\">www.aidshealth.org<\/a>, find us on Facebook: <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.facebook.com%2Faidshealth&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=www.facebook.com%2Faidshealth&amp;index=9&amp;md5=b8520583dfdd4c105c214b4e793eb47f\" rel=\"nofollow noopener\" shape=\"rect\">www.facebook.com\/aidshealth<\/a> and follow us on Twitter: <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Ftwitter.com%2Faidshealthcare&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=%40aidshealthcare&amp;index=10&amp;md5=90bf5e40c3b7d1574acc858eda1134ef\" rel=\"nofollow noopener\" shape=\"rect\">@aidshealthcare<\/a> and Instagram: <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Finstagram.com%2Faidshealthcare&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=%40aidshealthcare&amp;index=11&amp;md5=e3c7cb93baf00d2b27fb4c9d05535f72\" rel=\"nofollow noopener\" shape=\"rect\">@aidshealthcare<\/a> or subscribe to our podcast <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fahfter-hours-podcast.simplecast.com%2F&amp;esheet=52822664&amp;newsitemid=20220822005644&amp;lan=en-US&amp;anchor=%26%238220%3BAHFter+Hours.%26%238221%3B&amp;index=12&amp;md5=5807a0920da679616add49773e6f6fd2\" rel=\"nofollow noopener\" shape=\"rect\">\u201cAHFter Hours.\u201d<\/a>\n<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\n<b>LOS ANGELES:<\/b><br \/><b>Ged Kenslea, <\/b>Senior Director, Communications, AHF +1.323.791.5526 cell <a target=\"_blank\" href=\"m&#97;&#105;&#x6c;&#x74;&#x6f;&#x3a;g&#101;&#100;&#107;&#x40;&#x61;&#x69;ds&#104;&#101;&#x61;&#x6c;&#x74;h&#46;&#111;&#114;&#x67;\" rel=\"nofollow noopener\" shape=\"rect\">&#x67;&#x65;&#x64;&#x6b;&#x40;&#x61;&#105;&#100;&#115;&#104;ealt&#x68;&#x2e;&#x6f;&#x72;&#x67;<\/a><br \/><b>Lauren Hogan,<\/b> Associate Director, Communications for AHF +1.310.940.0802 cell <a target=\"_blank\" href=\"&#109;&#x61;&#105;&#x6c;&#116;&#x6f;&#58;&#x6c;&#97;&#x75;&#114;&#x65;&#110;&#x2e;&#104;&#x6f;&#103;&#x61;&#110;&#x40;&#97;&#x68;&#102;&#x2e;&#111;&#x72;g\" rel=\"nofollow noopener\" shape=\"rect\">&#108;&#x61;u&#114;&#x65;n&#46;&#x68;o&#103;&#x61;n&#64;&#x61;h&#102;&#x2e;o&#114;&#x67;<\/a>\n<\/p>\n<p>\n<b>ATLANTA:<\/b><br \/><b>Imara Canady, <\/b>National Director, Communications &amp; Community Engagement<br \/>\n<br \/>+1.770.940.6555 cell <a target=\"_blank\" href=\"&#109;&#x61;i&#x6c;t&#111;&#x3a;&#105;&#x6d;a&#114;&#x61;&#46;&#x63;a&#x6e;&#x61;&#100;&#x79;&#64;&#x61;i&#100;&#x73;&#104;&#x65;a&#108;&#x74;&#104;&#x2e;o&#114;&#x67;\" rel=\"nofollow noopener\" shape=\"rect\">&#x69;&#x6d;&#x61;&#x72;&#x61;&#x2e;&#x63;&#x61;&#x6e;&#x61;&#x64;&#x79;&#x40;&#x61;&#105;&#100;&#115;&#104;&#101;&#97;&#108;&#116;&#104;&#46;&#111;rg<\/a>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u2018Ready To Play\u2019 and \u2018Just A Prick\u2019 Billboard placements began the week of August 1st starting in Los Angeles and will continue to be placed nationwide through the end of August in the 17 states AHF services are located Prevention campaigns come at a time when STD infection rates continue to increase while HIV infection &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/ahf-launches-two-new-hiv-std-prevention-campaigns\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-47545","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AHF Launches Two New HIV\/STD Prevention Campaigns - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/ahf-launches-two-new-hiv-std-prevention-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AHF Launches Two New HIV\/STD Prevention Campaigns - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"\u2018Ready To Play\u2019 and \u2018Just A Prick\u2019 Billboard placements began the week of August 1st starting in Los Angeles and will continue to be placed nationwide through the end of August in the 17 states AHF services are located Prevention campaigns come at a time when STD infection rates continue to increase while HIV infection ... 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