{"id":49197,"date":"2022-10-05T17:01:39","date_gmt":"2022-10-05T15:01:39","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/media-advisory-the-next-generation-commercial-model-questions-you-should-be-asking\/"},"modified":"2022-10-05T17:01:39","modified_gmt":"2022-10-05T15:01:39","slug":"media-advisory-the-next-generation-commercial-model-questions-you-should-be-asking","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/media-advisory-the-next-generation-commercial-model-questions-you-should-be-asking\/","title":{"rendered":"MEDIA ADVISORY: The Next-Generation Commercial Model \u2013 Questions You Should Be Asking"},"content":{"rendered":"<div>\n<p>WALTHAM, Mass.&#8211;(BUSINESS WIRE)&#8211;Trinity Life Sciences:\n<\/p>\n<p><a href=\"https:\/\/mms.businesswire.com\/media\/20221005005560\/en\/775019\/5\/trinity-logo-530_x_146.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20221005005560\/en\/775019\/21\/trinity-logo-530_x_146.jpg\"><\/a><\/p>\n<p>\n<b>WHAT: Webinar Targeted to Life Sciences Executives<br \/>\n<br \/><\/b><b>WHEN: October 11, 2022, 1:00 PM ET<br \/>\n<br \/><\/b><b>TOPIC:<i> The Next-Generation Commercial Model \u2013 Questions You Should Be Asking<\/i><\/b>\n<\/p>\n<p>\n<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftrinitylifesciences.com%2F%3Futm_source%3Dbusinesswire%26utm_medium%3Dmediaadvisory%26utm_campaign%3Dlaunch_commercialmodel_webinar&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Trinity+Life+Sciences&amp;index=1&amp;md5=31357db0d9408d4b11ac291fab9226c8\" rel=\"nofollow noopener\" shape=\"rect\">Trinity Life Sciences<\/a>, a global leader in life sciences solutions, today announced it will hold a webinar for executives in the life sciences industry entitled <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftrinitylifesciences.com%2Fwebinars%2Fthe-next-generation-commercial-model-questions-you-should-be-asking%2F%3Futm_source%3Dbusinesswire%26utm_medium%3Dmediaadvisory%26utm_campaign%3Dlaunch_commercialmodel_webinar&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=The+Next-Generation+Commercial+Model+%26%238211%3B+Questions+You+Should+Be+Asking.&amp;index=2&amp;md5=ced0059fb8b34831166684535eb45edc\" rel=\"nofollow noopener\" shape=\"rect\"><i>The Next-Generation Commercial Model \u2013 Questions You Should Be Asking.<\/i><\/a>\n<\/p>\n<p>\nDramatic shifts in scientific innovation in the life sciences industry have been further accelerated by the COVID-19 pandemic. Despite these shifts, Trinity Life Sciences found that the commercial models employed by companies that launched new products recently were still largely based on traditional sales and marketing approaches.\n<\/p>\n<p>\nIn reaction to these findings, our experts published a paper entitled <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftrinitylifesciences.com%2Fwhite-paper%2Fempowering-the-next-generation-launch-model%2F%3Futm_source%3Dbusinesswire%26utm_medium%3Dmediaadvisory%26utm_campaign%3Dlaunch_commercialmodel_webinar&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Empowering+the+Next-Generation+Launch+Model&amp;index=3&amp;md5=e1b0acf2fe421c1c653cfb0af3f985c3\" rel=\"nofollow noopener\" shape=\"rect\"><i>Empowering the Next-Generation Launch Model<\/i><\/a> that explored ways in which industry players could elevate and evolve their commercialization approaches to keep pace with the accelerated growth in innovation. In the October 11<sup>th<\/sup> webinar, the Trinity team will review key findings in the paper and share lessons learned and actionable strategies based on discussions they have had with dozens of clients.\n<\/p>\n<p>\nPresenters will include:\n<\/p>\n<ul class=\"bwlistdisc\">\n<li>\n<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fkrista-perry-3544a619%2F&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Krista+Perry&amp;index=4&amp;md5=f0f65b5b559e35dd1041d11d8b0e6a54\" rel=\"nofollow noopener\" shape=\"rect\">Krista Perry<\/a>, Partner and Head of Launch Excellence at Trinity Life Sciences\n<\/li>\n<li>\n<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fsusheel-sukhtankar-61631b1%2F&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Susheel+Sukhtankar&amp;index=5&amp;md5=7843f3cb96d3db4bcf235c0e9ef73f76\" rel=\"nofollow noopener\" shape=\"rect\">Susheel Sukhtankar<\/a>, Partner and Head of Commercial Analytics\n<\/li>\n<li>\n<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fcurt-staab-a6a34910%2F&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Curt+Staab&amp;index=6&amp;md5=1e42cc8c0b94bd9ecc149ada717cdc8b\" rel=\"nofollow noopener\" shape=\"rect\">Curt Staab<\/a>, Senior Vice President, Emerging Life Sciences Network at TGaS Advisors, a Division of Trinity Life Sciences\n<\/li>\n<\/ul>\n<p>\nInsights from this webinar will surprise you.\n<\/p>\n<p>\n\u201cWhether you are an emerging, mid-tier or large-tier company preparing for launch, now is the time to challenge conventional thinking,\u201d said <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fkrista-perry-3544a619%2F&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=Ms.+Perry&amp;index=7&amp;md5=db25bc78ee4e8be2b6c474808d779d91\" rel=\"nofollow noopener\" shape=\"rect\">Ms. Perry<\/a>.\n<\/p>\n<p>\nMembers of the media can contact <a target=\"_blank\" href=\"&#x6d;&#x61;&#105;&#108;to&#x3a;&#x65;&#x6d;&#97;rs&#x68;&#x61;&#x6c;&#108;&#64;t&#x72;&#x69;&#x6e;&#105;&#116;y&#x6c;&#x69;&#x66;&#101;&#115;ci&#x65;&#x6e;&#x63;&#101;s&#46;&#x63;&#x6f;&#x6d;\" rel=\"nofollow noopener\" shape=\"rect\">Elizabeth Marshall <\/a>directly for access to the paper or an invite to the webinar.\n<\/p>\n<p>\n<b>About Trinity Life Sciences<\/b>\n<\/p>\n<p>\nTrinity Life Sciences is a trusted strategic commercialization partner, providing evidence-based solutions for the life sciences. With 25 years of experience, Trinity is committed to revolutionizing the commercial model by providing exceptional levels of service, powerful tools and data-driven insights. Trinity\u2019s range of products and solutions includes industry-leading benchmarking solutions, powered by TGaS Advisors. To learn more about how Trinity is elevating life sciences and driving evidence to action, visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftrinitylifesciences.com%2F&amp;esheet=52937700&amp;newsitemid=20221005005560&amp;lan=en-US&amp;anchor=trinitylifesciences.com&amp;index=8&amp;md5=088a8745a9681e91d52a8cfc0d3b0448\" rel=\"nofollow noopener\" shape=\"rect\">trinitylifesciences.com<\/a>.\n<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\nElizabeth Marshall<br \/>\n<br \/>Trinity Life Sciences<br \/>\n<br \/>781-577-6376<br \/>\n<br \/><a target=\"_blank\" href=\"&#109;&#x61;&#105;&#x6c;&#116;&#x6f;&#58;&#x65;m&#x61;r&#x73;h&#x61;l&#108;&#x40;&#116;&#x72;&#105;&#x6e;&#105;&#x74;&#121;&#x6c;i&#x66;e&#x73;c&#x69;e&#110;&#x63;&#101;&#x73;&#46;&#x63;&#111;&#x6d;\" rel=\"nofollow noopener\" shape=\"rect\">&#101;&#x6d;&#x61;r&#115;&#x68;a&#108;&#x6c;&#x40;&#116;&#x72;&#x69;n&#105;&#x74;y&#108;&#x69;&#x66;&#101;&#x73;&#x63;i&#101;&#x6e;c&#101;&#x73;&#x2e;&#99;&#x6f;&#x6d;<\/a>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WALTHAM, Mass.&#8211;(BUSINESS WIRE)&#8211;Trinity Life Sciences: WHAT: Webinar Targeted to Life Sciences Executives WHEN: October 11, 2022, 1:00 PM ET TOPIC: The Next-Generation Commercial Model \u2013 Questions You Should Be Asking Trinity Life Sciences, a global leader in life sciences solutions, today announced it will hold a webinar for executives in the life sciences industry entitled &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/media-advisory-the-next-generation-commercial-model-questions-you-should-be-asking\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-49197","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MEDIA ADVISORY: The Next-Generation Commercial Model \u2013 Questions You Should Be Asking - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/media-advisory-the-next-generation-commercial-model-questions-you-should-be-asking\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MEDIA ADVISORY: The Next-Generation Commercial Model \u2013 Questions You Should Be Asking - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"WALTHAM, Mass.&#8211;(BUSINESS WIRE)&#8211;Trinity Life Sciences: WHAT: Webinar Targeted to Life Sciences Executives WHEN: October 11, 2022, 1:00 PM ET TOPIC: The Next-Generation Commercial Model \u2013 Questions You Should Be Asking Trinity Life Sciences, a global leader in life sciences solutions, today announced it will hold a webinar for executives in the life sciences industry entitled ... 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