{"id":49437,"date":"2022-10-10T17:02:05","date_gmt":"2022-10-10T15:02:05","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/the-cw-network-launches-dare-to-love-defy-hate-with-song-from-music-icon-stevie-wonder-and-new-mental-health-initiative-following-united-states-surgeon-general-advisory-on-youth-men\/"},"modified":"2022-10-10T17:02:05","modified_gmt":"2022-10-10T15:02:05","slug":"the-cw-network-launches-dare-to-love-defy-hate-with-song-from-music-icon-stevie-wonder-and-new-mental-health-initiative-following-united-states-surgeon-general-advisory-on-youth-men","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/the-cw-network-launches-dare-to-love-defy-hate-with-song-from-music-icon-stevie-wonder-and-new-mental-health-initiative-following-united-states-surgeon-general-advisory-on-youth-men\/","title":{"rendered":"The CW Network Launches \u201cDare to Love, Defy Hate\u201d With Song From Music Icon Stevie Wonder and New Mental Health Initiative Following United States Surgeon General Advisory on Youth Mental Health Crisis"},"content":{"rendered":"
\n

\nOngoing Campaign Kicks Off with Cyberbullying Prevention Public Service Announcement Featuring CW Talent in Partnership with The Cybersmile Foundation<\/b>\n<\/p>\n

\nNetwork to Incorporate Mental Health Storylines Within \u201cAll American,\u201d \u201cAll American: Homecoming,\u201d \u201cNancy Drew,\u201d \u201cSuperman & Lois,\u201d \u201cWalker,\u201d and \u201cWalker Independence\u201d<\/b>\n<\/p>\n

\nWatch \u201cDare to Love, Defy Hate\u201d<\/b> Featuring Stevie Wonder Performing His Song, \u201cWhere Is Our Love Song\u201d: <\/b>https:\/\/youtu.be\/NXQ1HeKCk-0<\/a>\n<\/p>\n

\nWatch New Cyberbullying Prevention PSA: <\/b>https:\/\/youtu.be\/QpoIFrn1Xz0<\/a>\n<\/p>\n

BURBANK, Calif.–(BUSINESS WIRE)–The CW Network is answering United States Surgeon General Dr. Vivek H. Murthy\u2019s call to tackle the number one issue facing American youth\u2014mental health\u2014by launching a new ongoing mental health initiative to help raise awareness of the multifaceted issue and engage its audience in efforts to be part of the solution.\n<\/p>\n

<\/a><\/p>\n

\nThe CW has also teamed up with world-renowned recording artist Stevie Wonder, who performed live at The CW\u2019s Upfront presentation in May, to use his song \u201cWhere is Our Love Song<\/a>\u201d as the official soundtrack of the \u201cDare to Love, Defy Hate\u201d initiative. The song\u2019s message of humanity, togetherness and peace serves as a call to action for all generations to do their part in promoting the theme of love and harmony throughout the world.\n<\/p>\n

\n\u201cThe CW Network is honored to partner with the United States Surgeon General to launch this incredibly important national conversation and movement around youth mental health,\u201d said Dennis Miller, President, The CW Network. \u201cThrough the power of our storytelling and our unparalleled reach across all platforms, The CW is committed to bringing awareness and access to resources surrounding mental health to our audience while helping break the negative stigmas surrounding this topic. We are also tremendously grateful to the legendary Stevie Wonder for the use of his song in this initiative. His legacy as a trailblazing activist and groundbreaking musician inspires us all.\u201d\n<\/p>\n

\nStevie Wonder stated, \u201cIt\u2019s my pleasure to team up with The CW Network and the United States Surgeon General Dr. Vivek H. Murthy to be part of such an important and needed life-changing initiative that has the ability to create the energy which can motivate us all to breathe love and positivity into all of humanity throughout our world.\u201d\n<\/p>\n

\n\u201cMental health challenges in children, adolescents, and young adults are real and widespread. The good news is that these challenges are treatable and often preventable, but it is imperative that we take action now,\u201d said United States Surgeon General Dr. Vivek H. Murthy. \u201cLast year, I released a Surgeon General\u2019s Advisory<\/a> calling the nation to action to address the youth mental health crisis and calling for a swift and coordinated response to this crisis across sectors. I am grateful for the commitment of The CW Network to use their platforms to raise awareness and amplify the voices of diverse young people.\u201d\n<\/p>\n

\nTimed to coincide with National Bullying Prevention Month and launching on World Mental Health Day, this season-long campaign kicks off with a new public service announcement<\/a> that stars The CW\u2019s on-screen talent and focuses on online hate and cyberbullying that can cause or exacerbate anxiety and depression among young people. In this effort, The CW is partnering with nonprofit The Cybersmile Foundation to encourage young people to prioritize love, kindness and respect and to provide resources and support to those facing cyberbullying.\n<\/p>\n

\nAdditional public service announcements addressing other areas of mental health will debut in the coming weeks as a part of the ongoing initiative. All spots will air during primetime on broadcast television as well as be available on the network\u2019s digital and social media platforms including The CW App and CWTV.com<\/a>.\n<\/p>\n

\nThroughout the season, several of The CW\u2019s hit original series will also be participating in the campaign with specifically-themed storylines and episodes revolving around mental health issues. ALL AMERICAN <\/b>and ALL AMERICAN: HOMECOMING <\/b>will continue to highlight the stress, anxiety and pressure on young people involved in athletics during the course of their seasons. Additional series that will be addressing the issues of mental health this season include NANCY DREW<\/b>, SUPERMAN & LOIS<\/b>, WALKER<\/b> and WALKER INDEPENDENCE<\/b>.\n<\/p>\n

\n\u201cThere is a teen mental health crisis in this country and while it has been exacerbated by the COVID pandemic, it existed before it and will continue to be an issue until we all step in and do our part to fight it,\u201d said Nkechi Okoro Carroll, executive producer of ALL AMERICAN<\/b> and ALL AMERICAN: HOMECOMING<\/b>. \u201cThis is why teen mental health storylines, especially within the Black community, continue to be at the heart of the ALL AMERICAN<\/b> universe. By having the conversations openly and shining a much-needed light on some of the signs and solutions, we hope to make a difference and are incredibly proud to be joining The CW and the Office of the Surgeon General in this fight for youth mental health.\u201d\n<\/p>\n

\nIn addition to extensive on-air, online and social media content, The CW will be collaborating directly with advertisers and affiliates to bring this initiative to local communities across the country.\n<\/p>\n

\nThe rates of young people experiencing feelings of helplessness, depression, and thoughts of suicide increased significantly in the decade preceding the pandemic. From 2009 to 2019, the share of high school students who reported persistent feelings of sadness and hopelessness increased by 40% to more than 1 in 3 students. Between 2007 and 2018, suicide rates among youth ages 10-24 in the United States increased by 57%. It is clear that this was a crisis before the pandemic began, but COVID-19 added to the pre-existing challenges that America\u2019s youth face.\n<\/p>\n

Contacts<\/b> <\/p>\n

\nMedia Contacts:<\/b>
Paul Hewitt, 818\/977-6171
\n
Paul.Hewitt@cwtv.com<\/a>\n<\/p>\n

\nRob Moynihan, 760\/519-5543
\n
Rob.Moynihan@cwtvconsultant.com<\/a>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Ongoing Campaign Kicks Off with Cyberbullying Prevention Public Service Announcement Featuring CW Talent in Partnership with The Cybersmile Foundation Network to Incorporate Mental Health Storylines Within \u201cAll American,\u201d \u201cAll American: Homecoming,\u201d \u201cNancy Drew,\u201d \u201cSuperman & Lois,\u201d \u201cWalker,\u201d and \u201cWalker Independence\u201d Watch \u201cDare to Love, Defy Hate\u201d Featuring Stevie Wonder Performing His Song, \u201cWhere Is Our … [Read more…]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-49437","6":"format-standard","7":"category-industry"},"yoast_head":"\nThe CW Network Launches \u201cDare to Love, Defy Hate\u201d With Song From Music Icon Stevie Wonder and New Mental Health Initiative Following United States Surgeon General Advisory on Youth Mental Health Crisis - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/the-cw-network-launches-dare-to-love-defy-hate-with-song-from-music-icon-stevie-wonder-and-new-mental-health-initiative-following-united-states-surgeon-general-advisory-on-youth-men\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The CW Network Launches \u201cDare to Love, Defy Hate\u201d With Song From Music Icon Stevie Wonder and New Mental Health Initiative Following United States Surgeon General Advisory on Youth Mental Health Crisis - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"Ongoing Campaign Kicks Off with Cyberbullying Prevention Public Service Announcement Featuring CW Talent in Partnership with The Cybersmile Foundation Network to Incorporate Mental Health Storylines Within \u201cAll American,\u201d \u201cAll American: Homecoming,\u201d \u201cNancy Drew,\u201d \u201cSuperman & Lois,\u201d \u201cWalker,\u201d and \u201cWalker Independence\u201d Watch \u201cDare to Love, Defy Hate\u201d Featuring Stevie Wonder Performing His Song, \u201cWhere Is Our ... 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