{"id":53747,"date":"2023-02-08T16:02:35","date_gmt":"2023-02-08T15:02:35","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/lofta-announces-sponsorship-of-emerling-gase-motorsports-for-three-nascar-xfinity-series-races\/"},"modified":"2023-02-08T16:02:35","modified_gmt":"2023-02-08T15:02:35","slug":"lofta-announces-sponsorship-of-emerling-gase-motorsports-for-three-nascar-xfinity-series-races","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/lofta-announces-sponsorship-of-emerling-gase-motorsports-for-three-nascar-xfinity-series-races\/","title":{"rendered":"Lofta Announces Sponsorship of Emerling-Gase Motorsports for Three NASCAR XFINITY Series Races"},"content":{"rendered":"
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SAN DIEGO–(BUSINESS WIRE)–#AtHomeSleepTest<\/a>–Lofta, the sleep wellness company redefining the path to diagnosis and treatment of sleep apnea, announced today the sponsorship of Joey Gase and the Emerling-Gase Motorsports team for three 2023 NASCAR XFINITY series races. Along with financial contributions, Lofta will support the Emerling-Gase pit crew team with an in-depth, at-home sleep study to optimize and help drive the team’s overall performance.\n<\/p>\n

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\n\u201c29.4 million of the U.S. adult population suffer from sleep apnea, with nearly 80% of that population undiagnosed. Those with untreated sleep apnea are between 2x and 2.5x more likely to be involved in a motor vehicle or workplace accident,\u201d said Boyd Goodson, Lofta General Manager. \u201cOur support of Joey Gase and his team is a unique opportunity that goes beyond financial provisions; Lofta will support the team’s overall performance by addressing the pit crew’s sleep wellness.\u201d\n<\/p>\n

\nLofta provides innovative solutions to address patients’ pressing and unmet needs with sleep disorders. Lofta\u2019s modern high-touch therapy program features dedicated sleep experts providing one-on-one support and leverages advanced technology to report daily sleep outcomes in real time, creating a continuous feedback loop to optimize therapy. Through high-tech engagement and an emphasis on education, Lofta is minimizing the financial and human costs associated with untreated sleep apnea and improving patient quality of life with long-term sleep wellness.\n<\/p>\n

\nContinued Goodson, \u201cWhile most of us will never drive a stock car or work as part of a pit crew, poor sleep wellness still impacts every aspect of our day-to-day lives. Poor sleep can lead to decreased alertness, increased risk of error, and slower reaction times. For a pit crew team operating at the same performance level as elite athletes, their sleep patterns greatly impact their overall abilities. Lofta will lead a sleep study with the pit crew members to gather data and diagnose sleep abnormalities, such as sleep apnea.\u201d\n<\/p>\n

\nLofta\u2019s sponsorship will be seen during the 2023 NASCAR Xfinity series on the following dates:\n<\/p>\n