{"id":54684,"date":"2023-03-09T14:07:43","date_gmt":"2023-03-09T13:07:43","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/iron-health-launches-to-empower-ob-gyns-and-foster-comprehensive-healthcare-for-all-women\/"},"modified":"2023-03-09T14:07:43","modified_gmt":"2023-03-09T13:07:43","slug":"iron-health-launches-to-empower-ob-gyns-and-foster-comprehensive-healthcare-for-all-women","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/iron-health-launches-to-empower-ob-gyns-and-foster-comprehensive-healthcare-for-all-women\/","title":{"rendered":"Iron Health Launches to Empower OB\/GYNs and Foster Comprehensive Healthcare for All Women"},"content":{"rendered":"
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\nMarch of Dimes’ first Innovation Fund investment, Iron Health, breaks down care silos by extending OB\/GYNs’ care team<\/i>\n<\/p>\n

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NEW YORK–(BUSINESS WIRE)–Iron Health<\/a>, the tech-enabled, virtual care partner that empowers OB\/GYNs and their patients, launched today to support better outcomes across a woman’s healthcare journey. Iron Health serves as an extension of the OB\/GYN practice \u2013 helping OB\/GYNs focus on their area of expertise by giving patients quick access to their own personal primary and specialty care team.\n<\/p>\n

\nBuilt at Redesign Health<\/a> and March of Dimes’ first Innovation Fund<\/a> investment, Iron Health addresses the fragmentation between OB\/GYN, primary, specialty, behavioral, and wellness care \u2013 while providing OB\/GYNs a full spectrum view of their patients\u2019 health.\n<\/p>\n

\nGrowing concerns over OB\/GYN capacity coupled with a post-Roe landscape have added new layers of complexity to how women access and manage their care. Recent data<\/a> indicate that the use of primary care continues to decline, with nearly 30% of the female population reportedly without a primary care provider (PCP). OB\/GYNs are increasingly expected to serve as three-in-one providers, with nearly 50% of OB\/GYNs<\/a> considering themselves PCPs, and 84% prescribing anxiety and depression<\/a> medicine to patients knowing many women will not get the treatment they need otherwise. This stress on both providers and patients is only projected to grow with an expected shortfall of up to 22,000 OB\/GYNs by 2050<\/a>.\n<\/p>\n

\n\u201cWomen\u2019s health providers and their patients are being left behind in the digital health evolution, with fragmentation and access challenges causing women to miss vital screenings, early interventions, and coordination of care,\u201d said Stephanie Winans, CEO and Founder. \u201cIron Health partners with OB\/GYNs to strengthen a woman\u2019s healthcare experience, enabling access to the equitable and quality care women need when they need it, within the traditional healthcare system \u2013 not outside it.\u201d\n<\/p>\n

\nDespite the emergence and adoption of new digital solutions in women\u2019s health, many operate outside of a woman\u2019s existing care network or serve as point solutions focused on one specific healthcare need. Iron Health\u2019s click-and-mortar hybrid model is designed around the way patients actually access care \u2013 focusing on OB\/GYNs, the doctors that women often trust the most, and augmenting a woman\u2019s existing care network with a virtual team of multi-specialty providers. Iron Health\u2019s tech-enabled, virtual care platform helps OB\/GYNs provide their patients with quick access to Iron Health\u2019s advanced practice providers and specialists and a connected circle of care. Patients benefit from having a dedicated Care Team of providers who deliver comprehensive care via virtual visits and direct messaging, in connection with their OB\/GYN.\n<\/p>\n

\n\u201cWomen across the U.S. are facing healthcare challenges unlike they\u2019ve experienced in decades. Combined with the steadily increasing stress on OB\/GYNs, we\u2019re at a critical inflection point,\u201d said Dr. Elizabeth Cherot, Sr. Vice President, Chief Medical and Health Officer of March of Dimes. \u201cWe selected Iron Health as the first venture investment for the March of Dimes Innovation Fund because their unique value proposition for OB\/GYNs and patients complements our mission to improve the health of moms and babies specifically in areas of chronic disease management and mental health.\u201d\n<\/p>\n

\nIron Health is a tech-enabled, virtual care partner that complements a woman\u2019s existing care network. Iron Health\u2019s unique approach allows OB\/GYNs to focus on their specialty, while patients benefit from an extended Care Team and a comprehensive, connected healthcare experience.\n<\/p>\n