{"id":55302,"date":"2023-03-29T13:07:43","date_gmt":"2023-03-29T11:07:43","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/breast-cancer-canada-announces-first-walk-a-thon-to-mothers-day-to-get-canadians-moving-for-research\/"},"modified":"2023-03-29T13:07:43","modified_gmt":"2023-03-29T11:07:43","slug":"breast-cancer-canada-announces-first-walk-a-thon-to-mothers-day-to-get-canadians-moving-for-research","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/breast-cancer-canada-announces-first-walk-a-thon-to-mothers-day-to-get-canadians-moving-for-research\/","title":{"rendered":"Breast Cancer Canada Announces First \u2018Walk-a-Thon to Mother\u2019s Day\u2019 To Get Canadians Moving for Research"},"content":{"rendered":"<div>\n<p class=\"bwalignc\">\n<i>In honour of moms coast-to-coast, Canadians can now register and raise funds for breast cancer research with every walk, step and move from April 14 to May 14<\/i>\n<\/p>\n<p>TORONTO&#8211;(BUSINESS WIRE)&#8211;<a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fbcsc.ca%2F&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=Breast+Cancer+Canada&amp;index=1&amp;md5=d34ebd659f8e2ff123bd4b2a005472df\" rel=\"nofollow noopener\" shape=\"rect\">Breast Cancer Canada<\/a>, a national charity dedicated to saving lives through breast cancer research, today announced their spring fundraising campaign, <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fmothersdaywalk.ca&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=Walk-a-Thon+to+Mother%26%238217%3Bs+Day&amp;index=2&amp;md5=09422cc17bddbbd070492f9d83fc2f59\" rel=\"nofollow noopener\" shape=\"rect\">Walk-a-Thon to Mother\u2019s Day<\/a>.\n<\/p>\n<p><a href=\"https:\/\/mms.businesswire.com\/media\/20230329005054\/en\/1748354\/5\/BCC_Kim_MacDonald.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230329005054\/en\/1748354\/21\/BCC_Kim_MacDonald.jpg\"><\/a><br \/><a href=\"https:\/\/mms.businesswire.com\/media\/20230329005054\/en\/1748348\/5\/BCC_Logo.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20230329005054\/en\/1748348\/21\/BCC_Logo.jpg\"><\/a><\/p>\n<p>\nThis year, Breast Cancer Canada is inviting Canadians from coast-to-coast to move from April 14 to May 14 and raise funds for life-changing breast cancer research. Whether it\u2019s counting steps through day-to-day errands or organizing a group hike on Mother\u2019s Day (May 14), Canadians can pledge their own personal fitness goal and raise money to support scientific progress. As the only national charity in Canada with the sole mission of funding breast cancer research, Breast Cancer Canada\u2019s Walk-a-Thon to Mother\u2019s Day will foster community with the shared goal of enabling positive advancements for future breast cancer patients. Canadians can get started by <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fmothersdaywalk.ca%2Fregister%2F&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=registering&amp;index=3&amp;md5=9fbdc2154108b2e9cbb9f65f446e01c3\" rel=\"nofollow noopener\" shape=\"rect\">registering<\/a> today. There are no registration fees and sign-up is quick and easy.\n<\/p>\n<p>\n\u201cThere is always more work that can be done to advance the diagnosis and treatment of breast cancer, and we want to enable Canadians to be a part of the progress. Breast Cancer Canada has led Mother\u2019s Day walks as an opportunity for Canadians to fund progressive breast cancer research, and this year is no different,\u201d said Kimberly Carson, Breast Cancer Canada CEO. \u201cNow, the campaign has grown from a single day event to a Walk-a-Thon that encourages Canadians to get active on their own time, at their own pace, while supporting the science that will bring us one step closer to ending breast cancer.\u201d\n<\/p>\n<p>\nBreast Cancer Canada is delighted to have Cleo, a national specialty brand featuring apparel, as the presenting sponsor of its Walk-a-Thon to Mother&#8217;s Day. \u201cFor the last 19 years, Cleo has made tremendous efforts to rally around our spring fundraising,&#8221; Kimberly Carson continues. &#8220;We are so proud to call Cleo a longstanding partner as they return year after year to champion breast cancer research, helping Breast Cancer Canada galvanize Canadians in contributing to our progress.&#8221;\n<\/p>\n<p>\nBy registering at <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fmothersdaywalk.ca&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=mothersdaywalk.ca&amp;index=4&amp;md5=61dab3bd388f45ac758a754141828e46\" rel=\"nofollow noopener\" shape=\"rect\">mothersdaywalk.ca<\/a>, participants have access to a fundraising link, which they can share with their network to collect donations. While Canadians can host their own activities throughout the month-long campaign, participants are welcome to join in-person walks happening on the morning of Sunday May 14 in <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fmothersdaywalk.ca%2Fottawa-walk%2F&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=Ottawa&amp;index=5&amp;md5=37fb46c8bfa5bd6feb4b30b722211433\" rel=\"nofollow noopener\" shape=\"rect\">Ottawa<\/a> and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fmothersdaywalk.ca%2Fmississauga-walk%2F&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=Mississauga&amp;index=6&amp;md5=9e5b255e44fd867cf53f7c21552d2494\" rel=\"nofollow noopener\" shape=\"rect\">Mississauga<\/a>.\n<\/p>\n<p>\nFor over three decades, Breast Cancer Canada\u2019s mandate has been to raise money for breast cancer research, rallying research dollars for the number one diagnosed cancer in the world. The donations generated through this year\u2019s campaign will contribute to Breast Cancer Canada\u2019s year-round support of breast cancer researchers who are focused on precision oncology, tailoring breast cancer diagnostics and treatment to meet the individual needs of every patient.\n<\/p>\n<p>\nThe Walk-a-Thon to Mother\u2019s Day will bring together breast cancer survivors and patients alongside their loved ones to move with purpose, like the team members of \u2018Sherah\u2019s Sherpas\u2019. A mother of three, Search and Rescue team lead and nurse by trade, Sherah Martin-Pretty is a stage-three breast cancer patient from Kimberley, British Columbia who is walking with her mother, family and friends to support Breast Cancer Canada\u2019s ongoing commitment to advance breast cancer research.\n<\/p>\n<p>\n\u201cSherah\u2019s Sherpas is a collection of family and friends who have been there to help carry me through my breast cancer journey, which started in 2019,\u201d says Sherah. \u201cOne thing I have learned throughout my experience is how important it is to stay true to who you are and make time for things that bring you joy. For me, that means being active outdoors. I am participating in the Walk-a-Thon, both virtually and at the in-person walk in Ottawa, to help fund critical research and improve care for breast cancer patients.\u201d\n<\/p>\n<p>\nSherah\u2019s mother, Christine Martin says, \u201cAs a mother whose daughter is undergoing treatment for breast cancer, I am walking on Mother\u2019s Day to support my daughter and to fundraise for life-saving breast cancer research. We are paying it forward for the next family who receives a diagnosis!\u201d\n<\/p>\n<p>\nKim MacDonald, a five-year breast cancer survivor from Hamilton, Ontario is also advocating for Canadians to get involved, \u201cSpring is a time of renewal, and Breast Cancer Canada\u2019s Walk-a-Thon to Mother\u2019s Day is motivating me to get outside and move with my friends, while raising funds for a cause that affects so many Canadians. Breast Cancer Canada has given me the chance to focus on my fitness goals and help drive positive change for patients.\u201d\n<\/p>\n<p>\nNow adorned with a stunning sunflower tattoo across her chest, Kim\u2019s remarkable story is a reminder of the progress made in research. \u201cIf I had breast cancer 20 years ago, I wouldn\u2019t have made it. If it weren\u2019t for the discovery of Herceptin, I wouldn\u2019t be here today, five years later,\u201d she says with gratitude.\n<\/p>\n<p>\nCleo is generously offering incentives to event participants. A $25 gift voucher for women\u2019s fashion and apparel will be gifted for every $250 raised (up to a maximum of $500 in vouchers per participant). Plus, Breast Cancer Canada is excited to reward the top three individual fundraisers with a donation to local cancer centres, Signature Deluxe Bouquet deliveries from Callia Flowers and 110-piece tool prize packs from WORKPRO\u00ae.\n<\/p>\n<p>\n<b>ABOUT BREAST CANCER CANADA<\/b>\n<\/p>\n<p>\nBreast Cancer Canada (formerly the Breast Cancer Society of Canada) is a national charity dedicated to saving lives through breast cancer research. With a focus on precision oncology (personalized care) it is the only national breast cancer organization in Canada that has a clear mandate to raise money for research. The organization receives no government funding, meaning all research is funded through the generosity of donors. For more information visit, <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.breastcancerprogress.ca&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=breastcancerprogress.ca&amp;index=7&amp;md5=358e04bcf7cca0fdb088e0bccfadcff2\" rel=\"nofollow noopener\" shape=\"rect\">breastcancerprogress.ca<\/a>.\n<\/p>\n<p>\n<b>ABOUT CLEO<\/b>\n<\/p>\n<p>\nCleo is a Canadian national specialty brand featuring apparel \u2013 with focus on work wear \u2013 for women in sizes XS-XXL and offers the largest Petite section in Canada. Based out of Mississauga, Ontario, Cleo is one of three affiliate brands: Ricki\u2019s, and Bootlegger. Please visit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cleo.ca%2F&amp;esheet=53368684&amp;newsitemid=20230329005054&amp;lan=en-US&amp;anchor=Cleo.ca&amp;index=8&amp;md5=cd762b4644626f48d8fad7669919d787\" rel=\"nofollow noopener\" shape=\"rect\">Cleo.ca<\/a>.\n<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\n<b>MEDIA<\/b><br \/>Lindsay Silverberg<br \/>\n<br \/>Senior Account Manager<br \/>\n<br \/><a target=\"_blank\" href=\"m&#97;&#105;&#x6c;&#x74;o&#58;&#108;&#x69;&#x6e;&#x64;s&#97;&#121;&#x40;&#x74;al&#107;&#x73;&#x68;&#x6f;p&#109;&#101;&#x64;&#x69;a&#46;&#99;&#x6f;&#x6d;\" rel=\"nofollow noopener\" shape=\"rect\">&#x6c;&#x69;&#x6e;&#x64;&#x73;&#x61;&#121;&#64;&#116;&#97;lksh&#x6f;&#x70;&#x6d;&#x65;&#x64;&#x69;&#97;&#46;&#99;&#111;&#109;<\/a>\n<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In honour of moms coast-to-coast, Canadians can now register and raise funds for breast cancer research with every walk, step and move from April 14 to May 14 TORONTO&#8211;(BUSINESS WIRE)&#8211;Breast Cancer Canada, a national charity dedicated to saving lives through breast cancer research, today announced their spring fundraising campaign, Walk-a-Thon to Mother\u2019s Day. This year, &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/breast-cancer-canada-announces-first-walk-a-thon-to-mothers-day-to-get-canadians-moving-for-research\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-55302","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Breast Cancer Canada Announces First \u2018Walk-a-Thon to Mother\u2019s Day\u2019 To Get Canadians Moving for Research - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/breast-cancer-canada-announces-first-walk-a-thon-to-mothers-day-to-get-canadians-moving-for-research\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Breast Cancer Canada Announces First \u2018Walk-a-Thon to Mother\u2019s Day\u2019 To Get Canadians Moving for Research - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"In honour of moms coast-to-coast, Canadians can now register and raise funds for breast cancer research with every walk, step and move from April 14 to May 14 TORONTO&#8211;(BUSINESS WIRE)&#8211;Breast Cancer Canada, a national charity dedicated to saving lives through breast cancer research, today announced their spring fundraising campaign, Walk-a-Thon to Mother\u2019s Day. This year, ... 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This year, ... 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