{"id":58585,"date":"2023-12-14T16:06:37","date_gmt":"2023-12-14T15:06:37","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/uforia-unites-media-artists-and-advocates-for-its-annual-promesa-y-esperanza-broadcast-for-st-jude\/"},"modified":"2023-12-14T16:06:37","modified_gmt":"2023-12-14T15:06:37","slug":"uforia-unites-media-artists-and-advocates-for-its-annual-promesa-y-esperanza-broadcast-for-st-jude","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/uforia-unites-media-artists-and-advocates-for-its-annual-promesa-y-esperanza-broadcast-for-st-jude\/","title":{"rendered":"Uforia Unites Media, Artists and Advocates for its Annual Promesa y Esperanza\u00ae Broadcast for St. Jude"},"content":{"rendered":"
\n

\nThe annual Promesa y Esperanza<\/i>\u00ae<\/sup> Event Raised More Than $5.2 Million for St. Jude<\/i><\/p>\n

MEMPHIS, Tenn.–(BUSINESS WIRE)–In its 27th year, the St. Jude Promesa y Esperanza\u00ae<\/sup><\/i> <\/sup>(Promise and Hope) broadcast for St. Jude Children\u2019s Research Hospital\u00ae<\/sup><\/a> on Dec. 7 and 8 brought together media, musical artists and cancer advocates to keep the lifesaving mission of St. Jude top of mind during the critical season of giving. Uforia stations from across the country, bolstered by celebrities and influencers on social media, worked together to encourage listeners to become \u00c1ngeles de Esperanza <\/i>(Angels of Hope) and register to become a monthly donor.<\/p>\n

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\nTo raise awareness and support in the form of these monthly pledges, Uforia\u2019s on-air personalities promoted t-shirts emblazoned with \u2018This Shirt Saves Lives\u2019 worn by Hispanic celebrities and artists like Banda El Recodo, Fey, Intocable, DannyLux, Juan de Montreal, Menudo, El Micha, Helen Ochoa, GALE, Regulo Caro, Los Huracanes del Norte, Bobby Pulido, La Dama Brava and shared on their social media platforms in an effort to engage more supporters. The national broadcast event aired across the country, reaching viewers and listeners in cities like Chicago, Dallas, Houston, Los Angeles, Miami, New York, Puerto Rico and more. Uforia stations across the country, activating both syndicated and local personalities and shows, engaged their communities, drove the message, and ultimately delivered for the kids of St. Jude Children\u2019s Research Hospital.<\/p>\n

\n\u201cThe impact of our partners during the St. Jude Promesa y Experanza<\/i> broadcast event is amazing and inspiring. It showcases this community\u2019s support and how they come together to fight pediatric cancers and other catastrophic diseases,\u201d said Richard C. Shadyac Jr.<\/a>, President and CEO of ALSAC<\/a>, the fundraising and awareness organization for St. Jude Children\u2019s Research Hospital. \u201cWe are so grateful to each media partner and artist who help give peace of mind to St. Jude patients and families.\u201d<\/p>\n

\nThanks to Promesa y Esperanza<\/i> and events like it, families never receive a bill from St. Jude for treatment, travel, housing, or food, so they can focus on helping their child live. Partners like TelevisaUnivision ensure that the Spanish-speaking community in the United States and Puerto Rico are aware of how a small monthly donation can help save more lives.<\/p>\n

\n\u201cEvery day, we reach millions of people thanks to our capabilities as the largest Spanish-language audio network in the country. We are honored to harness that reach to ensure that St. Jude\u2019s mission is supported and embraced by our audience in a meaningful way,\u201d said Jesus Lara, President of Local Media TelevisaUnivision, Inc. “We are grateful for the involvement of our talent and artists, but know that the true heroes are our audience members who call in and become \u00c1ngeles de Esperanza<\/i>.\u201d<\/p>\n

\nTo become an \u00c1ngel de Esperanza<\/i> by donating $19 a month, or for more information, visit www.estacamiseta.org<\/a> or call (800) 998-8432.<\/p>\n

Contacts<\/b> <\/p>\n

\nree.nicholas@alsac.stjude.org<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

The annual Promesa y Esperanza\u00ae Event Raised More Than $5.2 Million for St. Jude MEMPHIS, Tenn.–(BUSINESS WIRE)–In its 27th year, the St. Jude Promesa y Esperanza\u00ae (Promise and Hope) broadcast for St. Jude Children\u2019s Research Hospital\u00ae on Dec. 7 and 8 brought together media, musical artists and cancer advocates to keep the lifesaving mission of … [Read more…]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-58585","6":"format-standard","7":"category-industry"},"yoast_head":"\nUforia Unites Media, Artists and Advocates for its Annual Promesa y Esperanza\u00ae Broadcast for St. Jude - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/uforia-unites-media-artists-and-advocates-for-its-annual-promesa-y-esperanza-broadcast-for-st-jude\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Uforia Unites Media, Artists and Advocates for its Annual Promesa y Esperanza\u00ae Broadcast for St. Jude - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"The annual Promesa y Esperanza\u00ae Event Raised More Than $5.2 Million for St. Jude MEMPHIS, Tenn.–(BUSINESS WIRE)–In its 27th year, the St. Jude Promesa y Esperanza\u00ae (Promise and Hope) broadcast for St. Jude Children\u2019s Research Hospital\u00ae on Dec. 7 and 8 brought together media, musical artists and cancer advocates to keep the lifesaving mission of ... 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