{"id":61594,"date":"2025-07-17T01:03:15","date_gmt":"2025-07-16T23:03:15","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/align-technologys-invisalign-brand-brings-teen-confidence-and-smiles-in-first-time-film-collab-with-disneys-freakier-friday\/"},"modified":"2025-07-17T01:03:15","modified_gmt":"2025-07-16T23:03:15","slug":"align-technologys-invisalign-brand-brings-teen-confidence-and-smiles-in-first-time-film-collab-with-disneys-freakier-friday","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/align-technologys-invisalign-brand-brings-teen-confidence-and-smiles-in-first-time-film-collab-with-disneys-freakier-friday\/","title":{"rendered":"Align Technology\u2019s Invisalign\u00ae Brand Brings Teen Confidence and Smiles in First-Time Film Collab With Disney\u2019s “Freakier Friday”"},"content":{"rendered":"
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\nActress and Real-Life Invisalign User Julia Butters Joins the Highly Anticipated Movie Sequel and Co-Promotional Campaign<\/p>\n

TEMPE, Ariz.–(BUSINESS WIRE)–Align Technology, Inc. (\u201cAlign\u201d) (Nasdaq: ALGN) a leading global medical device company that designs, manufactures, and sells the Invisalign\u00ae<\/sup> System of clear aligners, today announced a collaboration with Disney\u2019s highly anticipated movie sequel “Freakier Friday,” which opens in theaters on August 8, 2025. The collaboration will bring Align\u2019s commitment to building teen confidence through Invisalign brand product placements, highlighting how the Invisalign clear aligner system offers an effective,* convenient, and modern way to achieve a confident smile. Actress Julia Butters, as seen in Disney\u2019s \u201cFreakier Friday\u201d and a real-life Invisalign clear aligner user, adds an authentic touch to the collaboration through the power of self-expression and confidence with a smile enhanced by the Invisalign System.<\/p>\n

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\n“Freakier Friday” is the sequel to the 2003 movie \u201cFreaky Friday\u201d and follows the hilarious antics of Tess and Anna Coleman as they navigate another body-swapping adventure, exploring themes of self-discovery and acceptance.<\/p>\n

\n\u201cI\u2019m so excited to be a part of this iconic ‘Freakier Friday’ cast and to partner with the Invisalign brand,” said Julia Butters. “For me, feeling confident is so important, both on and off screen. My Invisalign treatment has been such a positive experience, and I love how quickly it enhanced my smile. I hope my experience encourages other teens to consider Invisalign clear aligners and see just how easy it is to achieve their own smile goals.\u201d<\/p>\n

\n“Partnering with both Julia Butters, a true Invisalign clear aligner teenage customer, and Disney on \u2018Freakier Friday\u2019 presented a powerful opportunity to celebrate confidence and self-expression in people of all ages, from nostalgic movie fans to new generations discovering the magic of this beloved film,” said Kamal Bhandal, Align Technology senior vice president, Global Brand, Consumer and Americas Marketing. “This collaboration has been a dynamic way to highlight how Invisalign treatment not only is an effective way for teens to transform their smiles but also seamlessly fits into their lives. Invisalign treatment also offers the added benefit of better oral hygiene, reinforcing our commitment to helping teens own their confidence that starts with a smile.\u201d<\/p>\n

\nMulti-Faceted Brand Collaboration to Drive Awareness and Engagement:<\/b><\/p>\n

\nThe Disney and Invisalign brand collaboration goes beyond product placement, launching a robust marketing campaign designed to engage a broad range of audiences\u2014from Invisalign clear aligner enthusiasts to those discovering the benefits of the product for the first time:<\/p>\n