{"id":63101,"date":"2026-05-13T22:02:58","date_gmt":"2026-05-13T20:02:58","guid":{"rendered":"https:\/\/pharma-trend.com\/en\/health-leaders-join-forces-to-launch-first-of-its-kind-womens-health-ai-consortium\/"},"modified":"2026-05-13T22:02:58","modified_gmt":"2026-05-13T20:02:58","slug":"health-leaders-join-forces-to-launch-first-of-its-kind-womens-health-ai-consortium","status":"publish","type":"post","link":"https:\/\/pharma-trend.com\/en\/health-leaders-join-forces-to-launch-first-of-its-kind-womens-health-ai-consortium\/","title":{"rendered":"Health Leaders Join Forces to Launch First-of-Its-Kind Women\u2019s Health AI Consortium"},"content":{"rendered":"<div>\n<p class=\"bwalignc\">\n<i>Industry leaders from across the health ecosystem, including Clue, Ema EQ, Oura, and Willow, will set the first clinically rigorous, transparent standards for AI in women\u2019s health<\/i><\/p>\n<p>SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Today marks a major step forward in women\u2019s health as <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fonewillow.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Willow+Innovations%2C+Inc.&amp;index=1&amp;md5=16a0176280c0333eb83ca73fd913a348\" rel=\"nofollow\" shape=\"rect\">Willow Innovations, Inc.<\/a> (Willow), the maternal health pioneer that revolutionized the breast-pumping experience, and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.emaapp.co%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Ema+EQ&amp;index=2&amp;md5=2c9ab8de10635b8f7e480420fae489d9\" rel=\"nofollow\" shape=\"rect\">Ema EQ<\/a>, the first AI for women\u2019s health, announced the formation of the <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Femahealth.ai%2FWHAIconsortium&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Women%26%238217%3Bs+Health+AI+Consortium&amp;index=3&amp;md5=34788c8ba34e9ed8e084cc660b43ea83\" rel=\"nofollow\" shape=\"rect\">Women\u2019s Health AI Consortium<\/a>. The consortium is the first industry body dedicated to establishing shared benchmarks, ethical standards, and transparent evaluation methods for artificial intelligence in women\u2019s health.<\/p>\n<p><a href=\"https:\/\/mms.businesswire.com\/media\/20260512079508\/en\/2802907\/5\/WHAI_%283%29_%281%29.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260512079508\/en\/2802907\/22\/WHAI_%283%29_%281%29.jpg\"><\/a><br \/><a href=\"https:\/\/mms.businesswire.com\/media\/20260512079508\/en\/2802907\/5\/WHAI_%283%29_%281%29.jpg\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260512079508\/en\/2802907\/21\/WHAI_%283%29_%281%29.jpg\"><\/a><\/p>\n<p>\nWomen&#8217;s health technology has historically been underserved, underfunded, and misunderstood, leaving 50% of the population last to receive adequate clinical attention and the first to encounter AI tools built on incomplete data, deployed without sufficient oversight, and validated against benchmarks that were never designed with them in mind. The Women\u2019s Health AI Consortium was formed to close that gap before this usage becomes the default.<\/p>\n<p>\n\u201cWomen\u2019s health AI is moving at a pace that demands immediate, coordinated accountability,\u201d says Sarah O\u2019Leary, CEO of Willow. \u201cThis Consortium gives the industry a clear, shared standard \u2013 one that is built on evidence, reflects lived experience, and holds every tool accountable to the women it serves.<\/p>\n<p>\nThe Consortium&#8217;s governance framework is organized around six core commitments:<\/p>\n<ol class=\"bwlistdecimal\">\n<li>\nEthical and Safety Standards<\/li>\n<li>\nBias Reduction and Cultural Integrity<\/li>\n<li>\nEmotional and Clinical Quality at Scale<\/li>\n<li>\nContextual and Longitudinal Intelligence<\/li>\n<li>\nMentorship for Ethical AI Builders<\/li>\n<li>\nTransparent Oversight and Continuous Improvement<\/li>\n<\/ol>\n<p>\nThe initiative is designed to benefit the broader women&#8217;s health AI ecosystem by giving women and the companies serving them greater confidence in the tools they encounter, through shared expectations for quality and trustworthiness. For organizations developing or deploying AI in women&#8217;s health, it offers clearer reference points for design, validation, and procurement, helping connect innovation to what trustworthy women&#8217;s health AI looks like in practice, and supporting cohesion across the field rather than fragmentation.<\/p>\n<p>\n&#8220;At Ema, we have seen firsthand how AI can transform women&#8217;s health outcomes, but only when it is built right,&#8221; said Amanda Ducach, CEO of Ema EQ. &#8220;We co-founded this Consortium because the stakes are too high to leave standards to chance. Women deserve AI that is clinically safe, culturally aware, and designed with them, not just for them.&#8221;<\/p>\n<p>\nThe Women&#8217;s Health AI Consortium is governed by a multidisciplinary board of clinicians, technologists, ethicists, and health innovators, including <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fsarah-o-leary-6747441%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Sarah+O%27Leary&amp;index=4&amp;md5=3e713b07c156b4ad0836e1304f88c1f0\" rel=\"nofollow\" shape=\"rect\">Sarah O&#8217;Leary<\/a>, CEO of <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fonewillow.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Willow&amp;index=5&amp;md5=2673be6b464dc9e4b8f4ae485b7ef0e2\" rel=\"nofollow\" shape=\"rect\">Willow<\/a>; <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Famanda-ducach%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Amanda+Ducach&amp;index=6&amp;md5=6ac7547d989ff8ba02fc71340c6a860f\" rel=\"nofollow\" shape=\"rect\">Amanda Ducach<\/a>, CEO of <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.emahealth.ai%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Ema&amp;index=7&amp;md5=fa041e9c295719f2f254c324c86ca40f\" rel=\"nofollow\" shape=\"rect\">Ema<\/a>; <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fmorgan-rose-09237030%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Morgan+Rose&amp;index=8&amp;md5=a1798b2bcd10a936f0761152e5b64723\" rel=\"nofollow\" shape=\"rect\">Morgan Rose<\/a>, CSO of <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.emahealth.ai%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Ema&amp;index=9&amp;md5=4ee861709732d597b5e629424e927b94\" rel=\"nofollow\" shape=\"rect\">Ema<\/a>; <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Faudreyytsang%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Audrey+Tsang&amp;index=10&amp;md5=530fe26c47c0920276396fd288480b1a\" rel=\"nofollow\" shape=\"rect\">Audrey Tsang<\/a>, Board Member and former CEO at <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fhelloclue.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Clue&amp;index=11&amp;md5=666cc54355bcb45ef8262f6f977bf293\" rel=\"nofollow\" shape=\"rect\">Clue<\/a>; <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fethancowan%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Ethan+Cowan&amp;index=12&amp;md5=26ee529a5cda889eceb183e113d69b42\" rel=\"nofollow\" shape=\"rect\">Ethan Cowan<\/a>, PhD in History and Philosophy of Science and Technology; <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Ftanvijayaraman%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Tanvi+Jayaraman&amp;index=13&amp;md5=93ceeda59d824a6fa8f341812453a5f6\" rel=\"nofollow\" shape=\"rect\">Tanvi Jayaraman<\/a>, MD, Clinical Lead at <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fouraring.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Oura&amp;index=14&amp;md5=9461f5bdfc95dc5e76a665c33e3d60dd\" rel=\"nofollow\" shape=\"rect\">Oura<\/a>; and <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fasima-ahmad-md%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Asima+Ahmad&amp;index=15&amp;md5=7978035bd572e4374548c62e51b5742f\" rel=\"nofollow\" shape=\"rect\">Asima Ahmad<\/a>, MD, CMO at <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.get-carrot.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Carrot+Fertility&amp;index=16&amp;md5=3acaf9a3bddd298c71d773b036932394\" rel=\"nofollow\" shape=\"rect\">Carrot Fertility<\/a>. <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fjennifer-b-yoo%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Jennifer+Yoo&amp;index=17&amp;md5=db67711ffa5dbaf8b5154f49d2140bfc\" rel=\"nofollow\" shape=\"rect\">Jennifer Yoo<\/a>, Partner at <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.lw.com%2F&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=Latham+%26amp%3B+Watkins&amp;index=18&amp;md5=16cab9a29d04823beab7269b11744831\" rel=\"nofollow\" shape=\"rect\">Latham &amp; Watkins<\/a>, serves as a board observer.<\/p>\n<p>\nWith the formation of The Consortium, the expectation is that AI tools meet accuracy benchmarks, contribute data that helps close gaps in women&#8217;s health, and remain transparent about their data sources. Tools should be honest with users about their limitations and built to reflect the full reality of women&#8217;s lives. These expectations reflect a baseline that women using these products have always deserved. The Consortium exists to help the field finally get there.<\/p>\n<p>\n<b>About The Women\u2019s Health AI Consortium<\/b><\/p>\n<p>\nThe Women\u2019s Health AI Consortium aims to close the gap between the pace of AI development and the standards that guide it. Today, models are trained on data that under-represent women and without clinical review. The Consortium, established by clinicians, technologists, ethicists, and regulators, is developing the first shared benchmarks and governance framework for AI that serves women&#8217;s health.<\/p>\n<p>\nVisit <a target=\"_blank\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Femahealth.ai%2FWHAIconsortium&amp;esheet=54534406&amp;newsitemid=20260512079508&amp;lan=en-US&amp;anchor=https%3A%2F%2Femahealth.ai%2FWHAIconsortium&amp;index=19&amp;md5=c17995aa33c0d71458f729bcaca519b3\" rel=\"nofollow\" shape=\"rect\">https:\/\/emahealth.ai\/WHAIconsortium<\/a> to learn more.<\/p>\n<p> <b>Contacts<\/b> <\/p>\n<p>\n<a target=\"_blank\" href=\"&#x6d;&#97;i&#x6c;&#116;o&#x3a;&#119;i&#x6c;&#108;o&#x77;&#64;s&#x6f;&#108;c&#x6f;&#109;m&#x73;&#46;c&#x6f;\" rel=\"nofollow\" shape=\"rect\">&#x77;&#x69;&#x6c;&#x6c;&#x6f;&#x77;&#x40;&#x73;&#x6f;&#x6c;&#x63;&#x6f;&#x6d;&#x6d;&#x73;&#x2e;&#x63;&#x6f;<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Industry leaders from across the health ecosystem, including Clue, Ema EQ, Oura, and Willow, will set the first clinically rigorous, transparent standards for AI in women\u2019s health SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Today marks a major step forward in women\u2019s health as Willow Innovations, Inc. (Willow), the maternal health pioneer that revolutionized the breast-pumping experience, and Ema EQ, &#8230; <span class=\"more\"><a class=\"more-link\" href=\"https:\/\/pharma-trend.com\/en\/health-leaders-join-forces-to-launch-first-of-its-kind-womens-health-ai-consortium\/\">[Read more&#8230;]<\/a><\/span><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":{"0":"entry","1":"post","2":"publish","3":"author-business","4":"post-63101","6":"format-standard","7":"category-industry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Health Leaders Join Forces to Launch First-of-Its-Kind Women\u2019s Health AI Consortium - Pharma Trend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pharma-trend.com\/en\/health-leaders-join-forces-to-launch-first-of-its-kind-womens-health-ai-consortium\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Health Leaders Join Forces to Launch First-of-Its-Kind Women\u2019s Health AI Consortium - Pharma Trend\" \/>\n<meta property=\"og:description\" content=\"Industry leaders from across the health ecosystem, including Clue, Ema EQ, Oura, and Willow, will set the first clinically rigorous, transparent standards for AI in women\u2019s health SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Today marks a major step forward in women\u2019s health as Willow Innovations, Inc. 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(Willow), the maternal health pioneer that revolutionized the breast-pumping experience, and Ema EQ, ... 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