Luchadores and Superheroes Featured in Colorful COVID-19 Ad Campaigns
Culturally Relevant Characters Encourage Vaccines and Boosters Among California’s Black and Latino Communities SACRAMENTO, Calif.–(BUSINESS WIRE)–#CDPH–As part of a statewide effort to encourage Latino and Black/African American Californians to get vaccinated and boosted, the California Department of Public Health (CDPH) has launched engaging and culturally relevant ad campaigns featuring luchadores and comic book heroes battling … [Read more…]
